The quickest way to start growing your affiliate and influencer network is to promote your affiliate registration page to your best potential influencers. For any business, this means looking at your customers first to find the best influencers and brand ambassadors. 

You will want to share your affiliate registration page on social media, email and direct message your top customers, and add it to your website. This article covers how to quickly complete these tasks:

  1. Share your affiliate registration page on social media
  2. Email and DM your affiliate registration page to your top customers 
  3. Add to your affiliate registration page to your website

STEP 1: Share your affiliate registration page on social media

Refersion makes it easy to share your registration page on social media. This is the quickest way to get the word out about your new affiliate program.

Sign into your Refersion Dashboard and click Affiliate Sign-Up, then click on any of the social media icons. You can also just copy your link and then share it anywhere as a post.

STEP 2: Email and DM your affiliate registration page to your top customers

We also recommend sending an email or direct message to your top customers inviting them to join your influencer program. Your most loyal customers are usually the best place to start, especially if any have previously mentioned or recommended you online.

Below is a sample email and DM to help you get started.

SAMPLE EMAIL

Hi <name>. 

I’m <your name and title> from <YourBrand>. I love your Instagram page and how you are engaging with your followers!

I think <YourBrand> is a perfect match for both you and your audience and I’d like to send you the latest <describe your product> we're launching, no strings attached. If you like it I’d like to talk to you about doing some influencer marketing with me.

Where can I send the sample/product?

Regards,

Your Name

SAMPLE DM

Hi <name>! I’m <your name and title> from <YourBrand>. I love your Instagram page and how you are engaging with your followers! I think <YourBrand> is a perfect match for both you and your audience and I’d like to send you the latest <describe your product> we’re launching, no strings attached. If you like it I’d like to talk to you about doing some influencer marketing with me. Where can I send the sample/product? Thanks!


STEP 3: Add your affiliate registration page to your website

Making your affiliate program part of your overall brand and online experience is one of the keys to building a successful long-term affiliate program. Most merchants with very successful programs find a way to build a branded, benefit-driven ambassador or influencer program tied into their overall brand experience, and then they market that program on their website. 

There are an unlimited number of ways you can do this, but we’ve found it’s best to get the page added to your website sitemap as soon as possible.

Option A: Sitemap link

To get started quickly, the initial implementation can be as simple as adding a link to your Refersion affiliate registration page in your footer. Just open the page in a new browser tab.

Primal Kitchen is a good example of including a link in the sitewide footer to their Refersion affiliate registration page.

Option B: Landing page

Building a branded landing page for your program is the most effective way to promote it to your customers and potential affiliates. 

This option may take a little longer to design the page, but doing so gives you the most control to incorporate your brand messaging and images into your affiliate story, answer frequently asked questions, and include a prominent call-to-action to apply. This option will also have greater SEO benefits for your website.

DXRacer provides a good example of a branded landing page that links to their Refersion affiliate registration page.

Option C: Embed iframe

Refersion also allows you to embed your affiliate landing page into an iframe on your website. Using this option requires a little more work but allows you to design a more customized solution and a more powerful experience. Contact us if you are interested in discussing these opportunities, we’re happy to talk through your options.

While the instructions for embedding the Refersion iframe are generally the same for most websites and platforms, there are differences. We provide detailed steps for embedding your Refersion code into websites hosted by Shopify and BigCommerce

You can embed your Affiliate Sign up form by going to Dashboard > Affiliate Sign-up > Embed sign-up form into your site. From there select which offer you would like the Affiliates to sign up for and copy the code in the black box:

   
Then just paste the code into the page code or platform you want it to appear in.  

VERB is a good example of a landing page with the Refersion affiliate registration page included in an iframe.

If you need help promoting your affiliate registration page, or have any questions that were not answered, please reach out at [email protected].


NEXT: Getting Started 5: Automate your affiliate recruitment

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